Joe Piler Saloon

A new décor in 2009

Phixion created a new Jupiler bar for the summer festivals in 2009. 

This tailor made decor came about as an interpretation of the design of the customer himself (Square Melon, known as Demonstrate at that time).  Phixion has brought the design of a real café/festival stand to life and thought about the interpretation of the whole concept.  Together with the client, Phixion created this gorgeous project.

The Joe Pilar Saloon has everything an authentic saloon is supposed to have: a long wooden bar, a lounge sitting area finished with real cowhides, wooden beer barrels and casks, swing doors,...  The Jupiler logo is frequently present on the wooden walls, facade and furniture.  The icing on the cake is the area on is the first floor where several DJ's continued the party.

An all in one décor and party place !!!

The succes story continues

The Joe Piler Saloon was a real eyecather at the festivals of Werchter in 2009 and could be admired in a smaller size at the festival of Dour as well as Feest in't Park in Oudenaarde the same year.  That is why the succes story was continues and expanded in 2010.  The Phixion team built the Joe Piler Saloon at Graspop, Werchter, Dour, Les Ardentes, Dance Valley and Oudenaarde during the summer of 2010.  By now, the Joe Piler Saloon has become a true festival concept and was present at most festivals in 2011 !

A little brother

In 2011 an extra version of the Joe Piler Saloon was born: the container pub.  This readymade container served as Jupiler pub at the smaller festivals in 2011.  The container was simply to be "unfolded" which ensured less assembly time and therefore quick to install.  Completely decorated in the same style as his big brother and with an unfoldable top floor, the container pub was also prominently present at the festivals!